Alrafi, Zulfa, Nadya Fadillah Fidhyallah, and Sefrimel Angriani ZN. 2026. “PENGARUH BRAND AMBASSADOR, ELECTRONIC WORD OF MOUTH (E-WOM), DAN PRODUCT QUALITY TERHADAP PURCHASE DECISION AIR MINERAL KEMASAN MEREK LE MINERALE PADA GENERASI Z DI JAKARTA”. Neraca: Jurnal Ekonomi, Manajemen Dan Akuntansi 4 (2):185-94. https://jurnal.kolibi.id/index.php/neraca/article/view/516.